Widgets and badges are seen on pretty much every website we go on nowadays, and they often go unnoticed because we’re so used to seeing them.
A web widget is a small application that you can embed in a social network, blog, or website. You can make your own widgets or copy the code from an existing widget. Many widgets we see nowadays are as simple as music players, photo or video viewers, countdowns, etc. They can also be used to incorporate news or headlines from other websites onto yours.
They can add a lot to your website, and draw the viewer’s eye to whatever it is your advertising on your widget. Even as I type this I can pull up all the widgets I have on my computer set up to help me out now and again.
When I pull up my widgets, you can see that I have sticky notes for what movies I haven’t watched that my friends always yell at me for that I need to see, I have my iTunes player, calculator, my TimeMachine, clock, and my four weather apps. I have them set to Lakeland, FL (where I go to school), Canton, CT (where I’m from), and Sarasota, FL (where I visit my friends often), and an extra one for Lakeland in Celsius. The two sticky notes I have that are turned around contain my friend’s addresses and phone numbers so I have them somewhere I can remember.
Companies can make their own widgets, and I think it is a very good thing for them to do that. I applied to intern at Mars Hill Church in Seattle in August, and I think they could benefit from widgets a lot. They could create ones that have sermon notes, or audio/video clips from sermons, upcoming event lists and countdowns, etc. Many organizations can benefit from widgets because there are countless possibilities on how they could incorporate them into their customers everyday lives.